Service Area Business SEO: Hidden Addresses, Area Pages and Schema
Service area business SEO: hide your address on Google Business Profile, set service areas, build area pages that aren't doorway spam and add areaServed.
Architects & interior designers
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Practical guides on websites, email, security and AI automation, picked for architects & interior designers.
Service area business SEO: hide your address on Google Business Profile, set service areas, build area pages that aren't doorway spam and add areaServed.
Break LCP into its four sub-parts, find which one is slow, and fix it with preload, fetchpriority, right-sized images and a faster server response.
Cut image weight without losing quality: when to use WebP or AVIF, how to write srcset and sizes, when to lazy load, and how to compress sensibly.
How to add local business schema to your website: a JSON-LD example, opening hours, sameAs links, multiple locations, and how to test it before publishing.
Write alt text that describes each image in context, use descriptive filenames, compress to WebP or AVIF and use img tags so Google indexes images.
Should you lazy load images? Yes for images below the fold, never for your hero or LCP image. Learn how loading=lazy works and how to stop it slowing your LCP.
Free checklist (PDF)
29 practical checks for architects & interior designers: website speed and mobile, Google Business Profile and reviews, email security, booking and enquiry handling, and AI search visibility. Each one says why it matters, and many link to a free tool that checks it.
Good design needs focus, and every hour spent chasing an approval or a delivery date is an hour away from the work. When the admin around each project runs quietly in the background, more of your attention can go into the spaces you create.
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